Rotary Club Parede-Carcavelos

Industry: Solidarity / Community Outreach

Project Type: Ongoing Content Creation (events + digital presence)

Project Scope: Video + Editorial + Social Media Strategy (Instagram & YouTube)

Project Goals: Modernise the club’s digital presence, document community events, and create accessible and engaging content that reflects the Rotary values and connects with a wider audience.

Our Role: Content strategy and planning, video shooting and editing, interview scripting, copywriting, and scheduling support across platforms (mainly Instagram, YouTube, and internal use).

Highlights

• Ongoing collaboration with Rotary members and school partners to highlight impactful stories

• Creation of 20+ reels and full-length video (1h30) from a Rotary mental health lecture

• Launch of the Rotary Parede-Carcavelos Instagram account, including bio, branding and first content plan

• Development of structured content guidelines for internal use (filming scripts, coverage briefs)

• Full coverage of major community events such as the Children’s Choir Meeting and Best Classmate Student Recognition, including carousels, video interviews and storytelling